Targeted Traffic To Your Website

Knowing how to drive targeted traffic to your website is one of the most valuable skills that you can have when you are doing business online. If you are unable to drive traffic that is targeted to your niche or your product, then your chances of converting visitors into buyers is very slim indeed. The key to making sales on the web is to make sure that the traffic that you are getting is targeted and wants to know what your product or service is all about.

What are some ways that you can drive highly targeted traffic to your site?

1. You can pay for your traffic using certain keywords and a Pay Per Click campaign. This is a very good option, provided that you have the budget to spend money every day driving people to your website. However, if you have yet to build up a stead flow of income, then you may want to put this off for a while. It is easy to wind up spending more money than you take in when running a pay per click campaign, and this will quickly ruin your profits.

2. You can use traffic exchange programs. These are usually sites that are setv up where you will install a toolbar and you will receive ads from other sites that have also signed up to exchange traffic. However, most of the traffic that you will receive is other beginning site owners and they are unlikely to be interested in buying your products. Your stats may show good numbers, but your sales probably will not.

3. You can wait for the search engines to rate your site highly for your keywords and rely solely on Search Engine traffic. This will take a lot of time for most categories and keywords where there is a decent amount of money to be made. And until you move up in the rankings, you will get very few visitors, let alone buyers fror your products.

4. You can write articles and then submit them to many different high traffic websites and article directories. This will help in your efforts to gain Search Engine traffic as each new article will produce new backlinks to your site that the search engines want to see. And you will also be gaining visitors from people that have seen your article and liked what you had to say or offer and then clicked through to your web page. And the best part is, you don't have to break your budget in order to do this.

Driving targeted traffic to your site is a key to making real money on the web. If you want to build a long term business and a steady income, then you should add article writing to your arsenal for promotion and driving targeted traffic to your site.